Category: Selling On Commission

A Job Well Done

May 16 2018
admin

What do reps need to get the job done? Requirements vary from publisher to publisher, depending on the size and nature of the list, but here are some suggestions for estimating what will be needed to equip a staff of independent reps. Catalogs We need a new catalog for each season (ready no later than

Cost

May 16 2018
admin

How much will it cost? Sales commissions are usually paid on “ledger business” in the territory, i.e. all shipments made to bookstores, book wholesalers, and other qualified accounts in the states covered by the sales group. Usually exempt from commission are sales made directly to libraries, institutions, individuals, and premium or catalog accounts, unless the

Drawback of Using Independent Reps

May 16 2018
admin

What are the drawbacks of using independent reps? We like to think there are not many. But publishers need to recognize that commission reps are independent and not subject in the usual way to the control and management of the employing publisher. “Chemistry” and cooperation become very important in the rep-publisher relationship. It is also

Choose Commission Reps

May 16 2018
admin

Why choose commission reps to sell your line Experience Independent commission reps come from a variety of prior occupations but the overwhelming majority have been house sales reps or marketing executives for large publishers or have worked in retail bookstores for several years before going on the road. Many have been commission reps for an

Commission and Recruit a Network for Publisher

May 16 2018
admin

How does the publisher reach this market with commission reps? Several commission rep groups or individual reps work in each of these territorities. Publishers hire a rep or selling group to sell for them exclusively in each territory. Border states like West Virginia may swing from one territory to another. Special circumstances may require a

The Market on Books

May 16 2018
admin

What is the market? A recent edition of the American Book Trade Directory lists 26,000 retail and wholesale booksellers in its database. Of these, about 5000 have inventories of more than 10,000 titles and gross sales in excess of $250,000 and are likely to be visited by sales reps. The remaining 21,000 outlets are small

Sell your Published Book in Book Trade

May 16 2018
admin

How does the publisher sell his line to the book trade? In book publishing this is often the hardest question of all to answer. Getting access to bookstores is not easy and it is a prime task any publisher needs to address. There are several ways to establish sales representation in bookstores. The choice depends